12.06.2020
Webinar: "Acquisition tool recommendation - how it works"
Time: 10:00 - 14:00
Speaker: Susanne Diemann
Organiser: Hamburg Kreativ Gesellschaft mbH
Participation fee: 42,00 € plus VAT
To the registration
Good networking is often the decisive door opener for new orders and partnerships.
Networking and referrals are one of the most important acquisition tools, especially for cultural and creative professionals. After all, professional success today is characterised by how well we are networked with other people or communities.
Expanding your own networks and contacting important sources of inspiration is part of your everyday professional life in order to grow beyond the boundaries of your own industry. This workshop explains how online and offline contacts can be turned into sustainable relationships and how these can be used professionally to get a potential client's "foot in the door" in crucial situations. Mind mapping will be used to analyse your own network structures and develop an action plan for future referral networks.
Furthermore, important tips for good networking and relationship management are provided in order to establish good contacts for long-term co-operation or business partnerships.
What is the content and what will I learn?
- How do I create a professional contact network?
- Own network structure & network analysis using mind mapping & sociogram
- Positioning and understanding of roles in the network
- Which networking activities make sense for my industry?
- Which professional networks do I need online and offline to reach potential customers?
- How does a referral network work for my industry?
- How can I network digitally, regionally and nationally to reach important multipliers?
- How does sustainable relationship management work and what do I need to know about it?