14.04.2021

Online: Digitalisation of sales

Time of day 9.30-17.30 hrs
Speaker Tim Rombach, 711media Websolutions, Stuttgart
Participation fee 95€ plus VAT, students 45€ plus VAT, incl. lunch
Number of participants 5-10 persons
Click here to register until 7 April 2021

A website alone is not enough for customer acquisition. Potential customers must be acquired via several channels and won over during their visit to the website. Well thought-out online marketing with the right processes in marketing, IT and sales is crucial here.

Contents

• Introduction to lead generation
• Online marketing channels for customer acquisition
• Online customer acquisition strategy
• Performance measurement (web analysis)
• Website sales check
• Best practice examples