24.02.2021

Online Creative After Work:
Targeted advertising on the Internet with performance marketing

Time: 7 pm
Digital via Zoom
Speaker: Julian Rabe
Link to participation: https://us02web.zoom.us/j/86178766001

Sales and customer acquisition have increasingly shifted to the digital space, and not just since the coronavirus crisis. However, competition is fierce and advertising space is becoming scarcer - as a result, advertising costs are rising continuously and many companies are becoming unprofitable with their adverts. Performance marketing is one way to position yourself on the web: by using various online marketing tools, measurable customer reactions and transactions can be achieved. One of the most important instruments here is buying advertising space on the social media platforms Instagram & Facebook. But how can you hold your own in this complex market environment? Julian Rabe specialises in performance marketing with his backpack label "onemate". At the Online Creative After Work, Julian Rabe will provide an overview of performance marketing and highlight current developments. He will also provide assistance in setting up campaigns, show test strategies and explain how to make adverts profitable.

 

Julian Rabe is the founder of the backpack label "onemate". With its team of 11 people, onemate specialises in performance marketing via Instagram & Facebook. With a monthly advertising spend of over €50,000 and over 10 million impressions per month, they have established a successful sales strategy.

 

Note: We use "zoom" to carry out the Online Creative After Work. You can find information on data processing in our privacy policy at https://www.emma-pf.de/datenschutzerklaerung/ or under https://zoom.us/privacy