Jochen Baumann’s view on communication is holistic, considering all kinds of media. He puts emphasize on developing and realizing the concept consistently. Listening to customer requirements and understanding the core idea are part of his consulting and project experience. Shaping the logo, including corporate design, creating print products and websites – all of this is a joint process where the communication idea and the design concept intertwine, accomplish clear functions and and create added value – not only a beautiful wrapping. From the designer’s standpoint, the diversity of content and media, the possibilities that are consistently emerging and its synergy are the factors that are making communication truly agile.